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FOR IMMEDIATE RELEASE: June 1, 2009
The sales agreement between Cappelli Enterprises and Rand Development Marketing Group, a division of Better Homes and Gardens Rand Realty, is a major announcement for the regional real
estate community.
Over the last seven years Cappelli has
established itself as a major player in the high-end housing market. The Cappelli mystique has captured the imagination of the housing market and has forever transformed the definition and image
of residential housing in Westchester County and the surrounding region.
Cappelli has literally created the market for high-rise condominium housing in Westchester and the northern suburbs
through the innovative construction of Trump Tower and The Residences at The Ritz-Carlton, Westchester in White Plains and Trump Plaza in New Rochelle. In addition to overseeing the sales and
marketing of the residences in these three high-rise buildings, Rand will also handle sales at Cappelli's elegant Trump Park Residences at Yorktown that offer a new level and style of luxury
condominium housing in northern Westchester.
While Cappelli has conceived of and transformed housing in the market, Better Homes and Gardens Rand Realty has been on a parallel track emerging
as the region's top real estate broker. Through a combination of aggressive and creative marketing, Rand has quickly evolved into a broker with regional clout and world-wide resources.
The combining of the innovative talents of Cappelli and Rand creates a high-powered partnership for the sales and marketing of the region's most dynamic housing opportunities -- residences by
Cappelli.
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